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By using a mobile device, the user can cross a virtual door or portal and enter another enriched parallel reality such as an art gallery, or a museum and interact with objects. The model is a 3D model that synchronized with the gyroscope allows a 360º visualization of the environment
We are in the experience economy: Pixeldreams develops augmented reality applications to bring the world of education closer to the younger public through disruptive strategies that go through the gamification of all types of content.
What is augmented reality? Augmented reality applied to the world of education and culture is a technology that allows adding augmented information on books, models, pieces of art, pictures, or reality itself and that are enriched by added digital information.
How does it work? The user only has to download an application from Google Play or Apple Store and scan the object in question, at which point they can start interacting with the object. There is also the possibility of creating a web with augmented reality, which allows you to use a web browser to access augmented content. Users can share the content with other users which exponentially amplifies the call effect and the spread of the activity.
Benefits:
Increased attention from students.
Customer Experience: Create value from an emotional perspective with the content.
Brannding Marketing: Brand positioning and creation of notoriety for the promoter of the action.
Geo Marketing: They allow a geographic segmentation of the target audience.
Social media: Encourage recommendation through RRSS
KPI's: Allows the management of metrics, kpi's and the measurement of results.
1 - See examples - Virtual Showrooms: By using a mobile device, the user can cross a virtual door or portal and enter another enriched parallel reality such as an art gallery, or a museum and interact with objects. The model is a 3D model that synchronized with the gyroscope allows a 360º visualization of the environment.
2 - See examples - Books with Augmented Reality: By using a mobile device, the user can scan the pages of a book and interact with its rich content. Images and images come to life, emerging as holograms from the pages making the content much more attractive.
3 -See examples - Games with Augmented Reality: Pixeldreams makes gamified educational games using the best video game techniques, making the messages and content much more attractive to the younger audience by being gamified.
4 - See example - Augmented Reality by geolocation: Pixeldreams carries out creative street marketing activations consisting of the creation of geopositioned educational games very similar to Pokemon Go.
HOW TO CREATE AN APP:
- PHASE 1: Concept and Storytelling: We think of the best stories and ideas and develop them to turn them into comprehensive and professional projects. We create the script of the contents in collaboration with you. In this phase it is essential to design a good storytelling.
- PHASE 2: Flow diagram: We will distribute all the contents of the future app on a flow diagram to analyze a correct user navigation during their "customer journey". We will present the flowchart to you before starting any programming or content creation phase.
- PHASE 3: Prototype: After having distributed all the content in the flow diagram, the next step will be to make a functional prototype to verify that the desired effectiveness is being achieved.
- PHASE 4: Production: After the validation of the prototype, we start the production itself: The graphic design and 3D content begin to take shape and the final appearance is given to the App. In this phase we will give you preview images of all the content so that together we can check the quality of the work before its completion.
- PHASE 5: Publication and distribution: We prepare the virtual configurator in any required format, to be exhibited on the Internet, Congresses, Fairs or Exhibitions with the highest levels of quality. We have all the necessary experience to carry out your project.
ASK US FOR A BUDGET: Pixeldreams carries out the entire conception of the experience: from the design and animation of the content, to its publication and distribution in market places (Google Play & Applestore). Tell us more about your company and your needs. We are specialists in the creation of this type of tailor-made projects. Write to us at: alex@pixeldreams.info
