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Arctech Solar VR

  • Engineering
  • Industrial design
  • Machinery Design
Are you an agency and have a project?

Arctech Solar VR

  • Engineering
  • Industrial design
  • Machinery Design
Are you an agency and have a project?

Pixel Dreams Projects

Virtual Reality and 3D Animation App Development for Solar Technology

Arctech Solar is a global leader in solar tracking and racking solutions for photovoltaic power plants. Founded in 2009, the company designs and manufactures innovative systems that maximize energy efficiency and reduce operational costs. With a presence in more than 40 countries, Arctech drives large-scale solar projects with reliable and sustainable technology.

The company needed to clearly and impressively present the complexity of its solar solutions at Intersolar Europe 2025.

PixelDreams provided the solution by developing an interactive Virtual Reality application for touchscreen displays and a web version that recreates realistic 3D terrain environments. The tool allows users to visualize Arctech’s solar systems—SkySmart II, SkyLine II, Cable Tracker for Agrovoltaics, and Cable Tracker for Challenging Terrains—under different weather conditions, lighting changes, and feature demonstrations such as self-cleaning. The application integrates 3D animations of system operation, interactive component exploration, and the ability to incorporate new solar trackers in the future.

If your company needs to explain a project visually and effectively, virtual reality and 3D animation are your best allies.

formacion realidad virtualentrenamiento realidad virtual

Benefits for Arctech Solar

The developed solution delivered tangible results:

The outcome was an experience that not only showcased the engineering behind the solar panels but also conveyed innovation, trust, and leadership in the sector—elevating Arctech’s global brand perception.


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  • Innovative and memorable presentation: Captured attention at Intersolar Europe 2025, setting Arctech apart from competitors.
  • Clear communication of complex technology: Turned technical information into visual experiences easily understood by any visitor.
  • Greater commercial impact: Empowered sales teams with a powerful real-time demonstration tool.
  • Scalability and future updates: The application was designed to integrate new trackers and functionalities, extending its lifecycle well beyond the trade show.
"The Arctech Solar project demonstrates how virtual reality and 3D interaction are strategic allies for communicating complex technology in competitive environments."
— Alex Mas
_ALT

Transforming Technical Data into Immersive Experiences

To turn technical information into an engaging and understandable experience, PixelDreams followed a structured workflow optimized for projects with tight deadlines and high technical requirements.

  • 1. Data reception and analysis: Arctech provided precise CAD models and Excel documents detailing the position and behavior of each tracker. This data served as the foundation for defining motion logic and simulation accuracy, ensuring the experience faithfully reflected the real engineering of the systems.
  • 2. 3D terrain modeling: Using reference photos from real installations, we modeled entire terrains in 3D, maintaining accurate proportions and details. The goal was to create a realistic environment that conveyed the scale and context in which the trackers operate.
  • 3. Texturing and look development: We applied high-resolution realistic textures for ground, vegetation, and construction materials. Optimization techniques were used to ensure a visually appealing result without compromising real-time performance.

  • 4. 3D animation of solar systems: The trackers were animated with precise movements reproducing their real-world operation, including special sequences simulating wind, snow, and the use of “Starshine” self-cleaning robots. This showcased not only mechanical design but also adaptability to diverse weather conditions through 3D animation.
  • 5. Immersive 360º rendering: High-quality panoramic 360º images were generated with advanced lighting and dynamic shading, enhancing the sense of realism and scale—essential for creating an immersive experience in both VR and touchscreen displays.
  • 6. Programming and interactivity: The application was implemented in HTML and JavaScript, programming terrain navigation, interaction events, and user-triggered animations. Floating windows with technical information, intuitive icons, and a user interface consistent with Arctech’s visual identity were also integrated.
  • 7. Multiplatform publishing: The final product was deployed as an interactive web platform, accessible from computers, tablets, and smartphones, ensuring a consistent experience across devices. It was also prepared for trade show use with touchscreen displays and VR headsets, maximizing its impact in exhibition environments.
Arctech Solar VR
Arctech Solar VR
Arctech Solar VR
Arctech Solar VR
Arctech Solar VR
Arctech Solar VR
Arctech Solar VR
Arctech Solar VR
Arctech Solar VR

Innovation that Creates Connection

The Arctech Solar project demonstrates how virtual reality and interactive 3D animation are strategic tools for communicating complex technology in highly competitive markets.


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By transforming technical data and engineering into an immersive experience, PixelDreams helped Arctech showcase not only its products but also its leadership in innovation and sustainability—driving brand positioning and customer engagement.

If your company wants to stand out at trade shows and events, PixelDreams can turn your technology into high-impact interactive experiences.

Client
Arctech Solar
Services
  • Engineering
  • Industrial design
  • Machinery Design
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