Project to carry out a virtual visit for the GARTNER offices.
We are a professional photography studio specialized in creating custom 360º virtual tours or 360º interior photography.We create virtual tours of your property so that they can be implanted on your website or directly on real estate portals.In this project we show the realization of an interactive virtual tour of more than 100 panoramic photographs for the Gartner company in Barcelona.
What is a 360º photograph? A 360 ° image is basically a spherical panoramic image with the added element of interactivity.Also known as VR (Virtual Reality) photography, spherical photography, or virtual photo tour, this technique can capture a location from multiple photographic angles.When in Pixeldreams we take a spherical 360-degree image, we capture every point around us and in all directions of space, allowing the user to live the experience of being there.Its use is as simple as moving the mouse simulating the rotational movement of the head.It is a revolutionary way to capture a place at a certain time.
Productivity improvement:With a virtual tour, the agency can quickly and easily filter the properties that meet the needs of the clients and avoid unnecessary trips to the properties.In an absolutely connected world, no one wants to waste time - not the customers, not the agents.A 360º indoor photo is a very efficient way to optimize time.If a property is virtually liked, it is very likely that the in-person visit will be a success and the property in question will become the ideal option for the client.
It will add a lot of value to the website: Knowing that 80% of the requests come through the internet, it is easy to see how important it is to have a visual presentation of the properties.Virtual tours are becoming more and more popular and are already practically normalized in real estate marketing: They increase stay times, increase clicks, lower abandonment rates and therefore increase recurrence.
There are 2 types of virtual tours:
Virtual tours through 360 photo or video. They are those that are carried out by means of 360º cameras or the use of drones and seek to reflect reality with the best possible image quality. It is really a panoramic photo or video that brings a new dimension to the visitors of a particular site, a business, shop, hotel, etc. The recorded video or image can be played back through the virtual glasses, and the direction of sight can be controlled by head movement and rotation.
3D virtual tours. They are those 360º images or videos generated entirely by computer that allow to simulate the future finishes and layouts of a space with a high degree of realism. This type of real estate marketing allows, for example, the integration of a virtual configurator or decorator on the client's "site" so that he can decide on possible combinations of materials and finishes. This type of virtual tours allow greater interactivity of the user and the taking of shots in movement both land and air without limitations.