A virtual avatar is usually a digital figure that can be human-like or abstract, and is used as a friendly interface to facilitate communication with the company's employees or clients.
These types of virtual avatars can be implemented in online chat platforms, corporate websites, or even in automated telephone support systems. Its main function is to offer answers to common questions, provide information about products or services, guide users through specific processes, and perform simple tasks efficiently.
Virtual avatars for business support are designed to improve the user experience, streamline customer service and reduce the workload of support teams, while offering fast and accurate responses. Additionally, they can be an effective tool for providing advice and guidance to internal employees on topics such as human resources, internal processes or corporate information.


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Benefits of Virtual Avatars
- 24/7 Active and Accessibility: A video chatbot powered by artificial intelligence allows you to be face to face with your audience at any time. 3D virtual avatars can improve accessibility by providing information visually, benefiting people with different learning styles.
- Unique and Enhanced Interactive Customization: Virtual avatars allow for detailed customization to represent a company's brand identity. Virtual avatars can interact more dynamically with users and customers, improving the user experience.
- Increased Retention and Improved Customer Service: The presence of a virtual avatar can increase information retention, as visual interactions tend to be more memorable. A virtual avatar can offer real-time support, answer frequently asked questions and guide users through processes, improving customer service.
- Immersive Marketing and Cost Savings: Using virtual avatars in marketing campaigns provides an immersive experience that stands out from the competition. Automating tasks through virtual avatars can reduce operating costs while improving efficiency.
- Data Analysis and Lead Generation: They can collect data on interactions, allowing companies to analyze user behavior to make informed decisions. Virtual avatars can be used to attract and qualify leads, providing information and collecting important data.
How does it work?
- We personalize the 3D avatar and pre-record the message on video.
- You can choose the type of response you want your personalized 3D avatar to offer, sequencing the responses depending on the objective.
- We build a structure of conversations relevant to the listener.
- You can share our personalized virtual assistant via a URL, ready to embed in email or via iframe on website.
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Sectors
3D virtual assistants can be implemented in a wide variety of sectors:
Tourism and Cultural Heritage
- Virtual Tours: Virtual avatars can guide users through virtual visits to tourist destinations and historical sites, providing information in real time. See Virtual Visits
- Travel Assistance: Offer personalized virtual assistants to help tourists plan itineraries, obtain information about places of interest and local recommendations. See Remote Assistance
Advertising and marketing
- Interactive Experiences: Use virtual avatars in advertisements and marketing campaigns to create interactive experiences that engage consumers in unique ways.
- Generation of Attractive Content: Create attractive advertising content by including 3D avatars that highlight the brand and improve message retention.
Training and Education
- Virtual Training: Implement virtual assistants in training programs to simulate practical scenarios and facilitate training in safe and controlled environments.
- Personalized Tutoring: Offer personalized tutoring services through virtual avatars to help students with doubts and provide visual explanations.


Technology
3D virtual assistants can take various forms and have multiple uses depending on the technologies with which they are integrated. Here I present what they are like and some of their uses in different technologies:
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Virtual reality
- 3D Visual Aspect: In virtual reality environments, virtual assistants usually present as three-dimensional avatars that can interact with the user in an immersive virtual space.
- Assistance in Virtual Environments: They can guide users through virtual experiences, provide contextual information, and perform interactive demonstrations.
- Training and Simulation: In fields such as medicine, they can be used for training and simulation of procedures in a safe virtual environment.
Augmented reality
- Integration with the Real World: 3D virtual assistants in augmented reality can interact with the user's physical environment, overlaying digital information on the real world through devices such as smartphones or AR glasses.
- Visual Guidance: They can provide real-time visual instructions for specific tasks, such as repairs or assembly, guiding the user through detailed steps.
- Interactive Advertising: In marketing campaigns, avatars can appear in print ads and come to life through augmented reality to offer interactive experiences.


Web
- Website Integration: 3D virtual avatars can be integrated into websites, offering online assistance, answering frequently asked questions and guiding users through processes.
- Online Customer Support: They can provide real-time support through online chats, offering a more personalized and visual experience to website visitors.
- Personalization of User Experience: Adapt to user information to offer recommendations, personalized products and suggestions based on previous interactions.